Reports

Facebook: Efforts to Fight Ad Fraudsters

The new Digital Fraud Tracker features the Director of Product Management at Facebook discussing automated detection systems to prevent ad fraud.

Complimentary Resource

In this month’s Digital Fraud Tracker, Rob Leathern, Director of Product Management at Facebook, discusses how the company is now using automated detection systems to prevent ad fraud, as they work to strike the right balance between ad fraud prevention and seamless user experiences. It’s a critical time, given that ad fraud losses are predicted to approach $6 billion in 2020.

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About DataVisor

Bots attacks cost companies roughly $80 billion a year. How do they work, and how can you stop them? In our latest ebook, DataVisor CTO and co-founder, Fang Yu, explains why coordinated bot attacks are so difficult to detect and prevent, and shares proactive strategies for protecting your organization.