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Mobile Ad Fraud: Twice as High On Android As iOS

September 21, 2017

John Koetsier from Forbes discusses ad fraud rates on Android and iOS based on the results of DataVisor’s Underworld of App Install Fraud Report. Koetsier covers the app install market size and growth, as well as its challenges with various forms of fraud, and specific fraudster attack techniques including using cloud services to accelerate their attacks and hide their location.