The Hidden Enemy Threatening Your Online User Growth
The proliferation of online services and mobile apps is leading us to a new era of billions of online users today. Well-organized attack campaigns are using this growth to their advantage, creating “sleeper cell” armies of fake and compromised accounts to hide in the shadows and conduct various forms of fraud against websites and mobile apps.
In addition to the growing number of cyber attackers targeting user accounts, there is also an increasing number of vulnerabilities in these online services for these fraudsters to exploit. Modern websites and mobile apps have evolved from single function apps to advanced multi-function platforms that share e-commerce, social, gaming, and online-to-offline service features.
Traditional fraud solutions that only look for fraudulent transactions are no longer effective to protect these more advanced online services. A more holistic security solution is needed to understand the complete health of your online service.